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  • UX/UI

Hotel bookings on Rome2rio: when, how long, how far ahead?

Choosing and booking accommodation is an integral part of planning a trip. In 2016, Rome2rio users made over 53,000 bookings with our hotel booking partners. I’ve recently dived into this collection of bookings and explored when users stay, how long they…

Posted June 28, 2017 Read more ›

A new way of comparing your route options

One of the main UX challenges we have at Rome2rio is explaining the concept of multi-modal, door-to-door search and route- planning to new visitors. Many independent travellers are familiar with the idea of searching from station to station or airport to airport.…

Posted February 27, 2017 Read more ›

An IAC Applications ad broke all our click-through records – then we blocked It

It’s natural to pay attention when you discover one of the ads on your site has a click-through rate eight times higher than average. That’s what we discovered as we reviewed advertiser reports a few weeks ago, so we decided…

Posted October 28, 2016 Read more ›

Introducing the Global Flight Pricing ranking

When Rome2rio first wrote about this topic, back in December 2012, we didn’t realise how much interest our analysis would generate. Tnooz also carried the post as a guest article, and between them, the two pages attracted thousands of readers:…

Posted July 26, 2016 Read more ›

Introducing Rome2rio Labs and the Global Connectivity Report

Rome2rio, with its comprehensive database of global routes and transport information, is a very attractive tool for the casual traveller and globe trekker alike. We’ll help you get from A to B by any means that we can find. (including…

Posted May 24, 2016 Read more ›

HTTPS results in 7% Google AdX revenue drop

For some time now, Google has been publicly encouraging website owners to transition to HTTPS, a more secure version of the ubiquitous HTTP protocol that powers the web. You can identify websites that use HTTPS with the padlock symbol in the…

Posted April 18, 2016 Read more ›

Taking another (gentle) swipe at Google’s transit results

We wrote in some depth last year about the poor quality of the inter-city transit component in many Google Maps results. These results are displayed at the top of SERPs for queries like “How do I get from A to B?”. Since then…

Posted February 23, 2016 Read more ›

Earlybirds and Monday dreamers: uncovering international search trends

With our unique repository of 750,000 travel routes from over 4,800 operators in 144 countries, Rome2rio attracts over 7 million visitors each month. While the searches conducted by these visitors are varied; from short distance intra-city searches to multihop long haul…

Posted February 22, 2016 Read more ›

The places we’ll go: 2015 Australian travel trends

Australians are a well-travelled bunch – the Australian Bureau of Statistics (ABS) reports that in 2014, over 9 million Australians headed overseas. Members of the Rome2rio team are no exception, having recently been to Toblach and San Gimignano in Italy, Alpe d’Huez in…

Posted January 27, 2016 Read more ›

Visualising popular travel destinations through heatmaps

Rome2rio provides users with multi-modal travel directions to destinations that range from large cities down to exact addresses. With over 200,000 visitors daily, this provides us with a unique repository of data about travelers’ preferences for various destinations. Visualizing this data as heatmaps of…

Posted April 17, 2015 Read more ›

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